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Consistent Include every data point possible Always update important data related to your business Get more reviews and respond to them How to create a link to a review page 1 How to create a link to a review page Method 2 Chapter 5: On-site SEO for local businesses Create unique content for every location Use structured data for local SEO Use cliffhangers in title tags Chapter 6: NAP Citation Perform a NAP audit Correct inaccurate NAP information Discover citation (and link) opportunities with Link Intersect Reverse engineer a competitor's NAP Chapter 7: Local link building Other local businesses local chamber of commerce Sponsoring local events local PR Chapter 8: Local SEO points and strategies for advanced users Examination of suggestions Embed Google Maps on the About page Include region-specific keywords in the first view Optimizing title tags for multiple keywords Optimize your meta description for local searchers Do local SEO for your business Information on email magazine subscription Chapter 1: Local SEO Basics This chapter covers the basics of local SEO .
First, here's some interesting data that shows how important SEO is for local businesses. Next, we will explain the map pack, including how to measure rankings. What is local SEO? Local SEO is the optimization work that local businesses with physical stores perform for location-based keywords (e.g. "locksmith New York") . Local Belgium Phone Number Data search engine optimization not only includes optimizing your website, but also optimizing your Google My Business profile . Why is local SEO important? I'm not going to show off a ton of statistical data here. But I'm going to share some important data to show you how important SEO is for local businesses. Let's take a look at each. 46% of Google searches are “local intent” ( Search Engine Roundtable ).
Near me” is growing 150% faster than traditional location-based searches. 29% of Google search results show local packs ( RankRanger ). 74% of users who perform a local search on their smartphone visit that store the same day ( Google ). As you can see from the data above, it's clear that local search is a huge part of the SEO world. And if you can provide information about your local business to searchers, there's a good chance they'll be knocking on your door within minutes. map pack The Map Pack (also known as the "Local Pack") consists of a list of three local businesses. The location of each business is also displayed, taken from Google Maps. Green: Google Maps Blue: Local business search results (NAP) Orange: Natural search results For example, if you search for "barber shop Boston," a map pack will appear at the top of the search results.
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