Personalization has played a key role in its huge

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Business buyers want the company they buy from to provide a personalized experience that anticipates their individual needs and provides relevant recommendations.Now you may start to think, how to simulate a personalized recommendation model for all users on a large scale? Examples are always worth a thousand words, and this article attempts to explain 4 companies that have achieved great success in personalized customer experience.Let’s take a closer look~!01 TikTok’s personal recommendation pageSince its initial launch in 2016, TikTok has become one of the most popular social networks over the past few years, growing at a rapid pace. success.“On TikTok, every swipe, search and scroll is about figuring out what you like and generating an endless world of personalized content just for you.”How to design customized content.

Come and take a look at 4 cases of major foreign manufacturers!TikTok’s algorithm is a system that provides customized content recommendations for each user. It determines which videos the user may like based on their personal interests Iceland Phone Number  and displays this video on the user's "Personal Recommendations" page.Therefore, the Personal Recommendations page is highly personalized for each user. A person who watches a lot of plant care content will naturally see more similar video recommendations. However, for those who primarily consume content related to technology and politics, these videos will appear infrequently.Now you may be.





Wondering…., how does TikTok know what content to recommend to you?The TikTok algorithm considers a combination of factors about a user's behavior on the app to decide which videos the user is likely to like - this includes any likes, follows, scrolling time or skipping the video behavior .This information allows the platform to better understand each user’s unique preferences and how they change over time. It then ranks the videos based on how well they match these behavioral signals.02 The secret behind Netflix’s personalized thumbnailsEverything Netflix does is data-driven and powered by smart AI algorithms.